Bringing every module together into simple, concrete math you should calculate for your own product before scaling:
Break-even units = Fixed monthly costs ÷ Profit per unit Example: Fixed costs (store subscription, apps, email tool): $50/month Profit per unit (after product cost, shipping, payment fees): $8 Break-even = 50 ÷ 8 = 7 units/month just to cover fixed costs
Everything beyond that 7th unit each month is real profit — and per Module 10, that’s what funds your next stage (ad testing, then a custom store from Module 5, then hiring help below), not your original starting capital.
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